Les fondamentaux du marketing digital

Statut actuel

Put the first step towards your advance digital marketing skills. Set a solid base for your digital marketing skills and knowledge with this in-depth introduction course. After completing this course, you will be able to connect the dots to topics and buzzwords around digital marketing.

Use the knowledge gained in this course to target the knowledge you would like to further develop, to increase your visibility or that of your business, to understand how to generate Leads or traffic to your website and much more.

Key Concepts Covered Include:

  • The Basics of Internet Marketing
  • Web Analytics
  • The Basics of Conversion Optimization
  • The Basics of Search Engine Marketing
  • The Basics of Social Media Marketing
  • The Basics of Search Engine Optimization
  • Email Marketing
  • Affiliate Marketing
  • Steps to Develop Internet Marketing Strategy
  • Lead Generation
  • Internet Marketing for Mobile Devices
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